July 18, 2025 - Issue #21
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ABOUT PROJECT FORWARD
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Led by BRIDGE, Project FORWARD is a cross-industry initiative,
designed to chart our collective path forward and meet the
current moment head-on. In partnership with top experts in
academia, law and our board members, we are dedicated to
equipping, educating, and empowering leaders in diversity,
equity and inclusion (DEI), marketing, and business to
continue to drive inclusive innovation and sustainable growth.
Every Friday, Project FORWARD provides critical updates on
executive orders (EO) and legislative developments, featuring
legal interpretations from
Stacy Hawkins, Esq., Diversity & Employment Practices
Consultant and Rutgers Professor of Law, and
Jessica Golden Cortes, Partner, Labor + Employment Group, Davis+Gilbert LLP. We
will also include the BRIDGE POV and tangible actions to
consider.*
We encourage our community to remain informed and proactive.
If you have questions or insights you’d like to share, please
email
[email protected].
FOR PAST ISSUES OF PROJECT FORWARD WEEKLY GUIDANCE PLEASE VISIT HERE.
*These Project FORWARD updates should not be construed as
legal advice or counsel. They are for educational and
instructive purposes only, to aid our understanding about
how best to actively continue our mission in response to
this moment.
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PREVIOUSLY ISSUED EXECUTIVE ORDERS
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For continued reference these are the EOs targeting DEI and
LGBTQ+ protections that have been issued:
We will continue to monitor activities that relate to these
EOs either directly or indirectly.
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THE DEPARTMENT OF JUSTICE LAUNCHES ANOTHER INVESTIGATION INTO
STATE DEI HIRING EFFORTS
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OVERVIEW
Minnesota is the latest target of the DOJ’s efforts to force
state and local governments to abandon their DEI hiring
efforts. Previously, the DOJ investigated Rhode Island for allegedly
violating federal anti-discrimination law. Similar to that case, the
investigation into Minnesota centers on actions taken under the
state’s affirmative action hiring plan.
Specifically, the DOJ notice cites a Minnesota policy requiring
hiring supervisors to provide a “hiring justification” when
selecting a non-underrepresented candidate for a role in a job
category where underrepresentation exists.
LEGAL INTERPRETATION
Although Trump’s Executive Order
Ending Illegal Discrimination and Restoring Merit-Based
Opportunity
revoked the federal policy of affirmative action, many states
continue to operate under their own affirmative action frameworks.
Current federal law permits voluntary affirmative action only
when it is necessary to address a manifest imbalance in the
employer’s workforce—and only if it does not deny non-minority employees access to the
same employment opportunities.
While these executive orders do not carry the force of law,
organizations that continue to implement affirmative action
policies should consult legal counsel
to assess and manage the risks associated with maintaining and
enforcing such programs.
BRIDGE POV
The DOJ’s investigation into Minnesota
highlights the growing tension between state-level affirmative
action policies and evolving federal enforcement
priorities.
While this action targets a single state, it underscores a pattern
of increased scrutiny.
For organizations operating under similar DEI frameworks—or
collaborating with public entities that do—the focus should be on ensuring legal alignment without stepping
back from long-term talent and equity goals. This is a moment to clarify where policy, compliance, and strategy
intersect.
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Review State-Based DEI Compliance Assumptions: If
your organization follows or partners with entities governed by
state affirmative action plans, revisit whether your internal
practices align with both state and federal interpretations.
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Reinforce DEI Through Legally Durable Mechanisms:
Continue investing in inclusive hiring pipelines, outreach,
mentorship, and unbiased evaluation criteria—areas that strengthen
equity while minimizing exposure to legal ambiguity.
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Clarify Internal Ownership and Messaging: Ensure
that DEI, HR Legal, and Executive teams are aligned on how DEI
policies are implemented and communicated—internally and
externally. Consistent understanding and clear documentation
reduce risk and help maintain trust during periods of scrutiny.
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DOJ AND DOE SUE CALIFORNIA OVER TITLE IX
COMPLIANCE
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OVERVIEW
Following a recent settlement with the University of
Pennsylvania,
the Department of Justice and Department of Education have
filed a Title IX lawsuit against the State of California. The suit targets the California Department of Education (CDE)
and the California Interscholastic Federation (CIF), which
oversee interscholastic athletics across public, charter, and
private secondary schools statewide.
The complaint alleges that CDE and CIF policies—which define
gender to include “gender identity and gender
expression”—require schools to “allow some boys to compete in
girls’ sports” and “force girls to share spaces such as locker
rooms with boys.” It further claims that the agencies failed
to accommodate requests from female athletes and families
seeking female-only teams, and that they declined to
voluntarily resolve the matter following earlier findings of
noncompliance with Title IX.
LEGAL INTERPRETATION
This enforcement action furthers Trump’s Executive Order
Defending Women from Gender Ideology Extremism and Restoring
Biological Truth to the Federal Government, as well as the
Executive Order Keeping Men Out of Women’s Sports.
Given recent Supreme Court decisions—such as
allowing the administration to proceed with its executive
order removing transgender servicemembers from the military,
and upholding Tennessee’s law denying transgender minors
access to gender-affirming care—the Court has signaled a willingness to uphold restrictions
on LGBTQ+ rights.
The Supreme Court is expected to hear a case next term
directly addressing the participation of transgender athletes
in interscholastic sports.
Unless and until the Court rules against such enforcement
actions, the administration is likely to continue advancing
similar Title IX suits at both the state and institutional
levels.
BRIDGE POV
The California Title IX suit
reflects a broader shift in how federal agencies are
interpreting sex-based protections under existing law. While this case focuses on interscholastic athletics, it
signals a growing willingness by the federal government to
challenge policies grounded in gender identity, particularly
where they intersect with sex-segregated spaces or programs.
This underscores the need to stay current not just with
internal DEI commitments, but with how federal enforcement
may affect employee benefits, facilities access, sports
participation, and vendor or partner relationships. This isn’t just a policy conversation—it’s a compliance
horizon.
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Inventory Gender-Related Policies Across Functions: Review how your organization defines and applies gender in
areas such as employee benefits, restrooms, team sports, and
data systems. Ensure policies are consistent and reflect
both your values and current legal guidance.
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Clarify Governance Over Rapidly Shifting Issues: Designate clear internal owners—Legal, HR, DEI—for
monitoring litigation, executive orders, and state-level
developments related to gender identity and sex-based
rights. Ensure escalation and scenario-planning mechanisms
are in place.
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Strengthen External Alignment Protocols: For organizations working with schools, government
agencies, or nonprofits, assess how their policies around
gender identity may affect your own compliance posture.
Consider adding a review step to partnership evaluations
where Title IX or similar issues may surface.
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FCC PRESSURES COMPANIES TO DROP DEI IN EXCHANGE FOR
MERGER APPROVAL
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OVERVIEW
According to recent reports, the
FCC has continued using its regulatory authority to
pressure companies into abandoning their DEI programs as a
condition for approving merger and acquisition
deals.
As previously covered in Issues 7, 13, and 14, this marks a
sustained enforcement pattern.
Following Verizon’s earlier compliance,
T-Mobile has now agreed to halt its DEI initiatives in
order to secure regulatory approval for its acquisitions of
US Cellular’s wireless operations and Metronet. In contrast,
AT&T’s CEO has publicly rejected the FCC’s
position,
stating that the company will not abandon its DEI commitments
as a condition of approval for its acquisition of Lumen
Technologies’ fiber business.
LEGAL INTERPRETATION
The FCC—like other federal agencies without direct civil
rights enforcement authority
(e.g., the National Institutes of Health, as noted in Issues
10 and 17)—continues to use its regulatory leverage to
advance the administration’s broader objective of
dismantling DEI initiatives across both public and private
sectors.
So far, these agency-level efforts have not been challenged
in court.
If they are,
the FCC’s conditioning of merger approvals on the
abandonment of DEI policies could raise First Amendment
concerns—similar to those raised in prior lawsuits brought by law
firms such as Perkins Coie, Jenner & Block, WilmerHale,
and Susman Godfrey. In those cases, courts issued favorable
rulings blocking the administration from imposing similar
conditions without evidence that the targeted DEI programs
violated federal civil rights laws.
Despite current federal pressure,
Title VII still permits workplace diversity
initiatives—provided they do not involve race, ethnicity, or gender as
deciding factors in employment terms or conditions.
Companies should continue to work closely in collaboration
with their DEI leaders and legal counsel to ensure that
their DEI efforts remain consistent with all applicable
federal, state, and local anti-discrimination laws.
BRIDGE POV
The FCC’s approach reflects a broader enforcement pattern:
federal agencies without formal civil rights authority are
leveraging regulatory discretion
to influence corporate behavior around DEI. While these
actions have not yet been tested in court, the conditions
being imposed may raise constitutional questions—particularly
where they pressure companies to abandon DEI without any
showing of legal noncompliance.
This moment demands more than compliance—it demands
courage. Capitulating to informal pressure sets a precedent
that agency leverage can override institutional
autonomy.
Upholding DEI commitments—where lawful and aligned with
business goals—is not only a matter of legal defensibility,
but of protecting the principle that strategic direction
should be led by leadership, not extracted through regulatory
coercion.
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Protect Autonomy as a Strategic Asset: Regulatory pressure may come quietly, but how companies
respond becomes public—and lasting. Upholding your ability
to lead on values, not conditions, reinforces long-term
trust with employees, investors, and stakeholders. The more
clearly you defend that autonomy now, the more durable your
leadership will be later.
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Own the Narrative—Don’t Cede It: If DEI is
part of your strategic identity, say so. Codify that
commitment in board-level resolutions, ESG reporting, or
leadership communications. Clear articulation helps anchor
internal alignment and sends a strong signal that your
values are not situational or negotiable.
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Convene the Right People Before You Respond: Don’t treat regulatory inquiries in isolation. Build a
rapid-response protocol that includes Legal, DEI, Comms, and
senior leadership. Weigh the legal, reputational, and
cultural implications—not just the transactional outcome.
Lead deliberately, and communicate on your terms.
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STATE AGS SPLIT ON DEI AS SHAREHOLDER VOTES SPARK PROXY
FIRM INVESTIGATION
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OVERVIEW
The Missouri State Attorney General has filed lawsuits
against Glass Lewis and Institutional Shareholder Services
(ISS)—two foreign-owned firms that
together advise on over 97% of shareholder proxy votes in
the U.S.
The suits seek to compel both firms to cooperate in a state
investigation into their role advising shareholders to vote
against anti-DEI proposals at recent
corporate annual meetings.
The AG alleges potential fraud or misrepresentation related
to how the firms evaluate and communicate the risks and
benefits of corporate DEI initiatives.
This action follows a series of state-level lawsuits brought
by Missouri, including against Starbucks (covered in Issues 3
and 9), pursuing DEI-related claims under state law rather
than federal statutes.
Meanwhile,
Democratic State Attorneys General have
launched a DEI Working Group to support
employers maintaining DEI programs. The group recently issued
public guidance on how to develop legally compliant DEIA
strategies within state and federal law.
LEGAL INTERPRETATION
The Missouri Attorney General’s lawsuit
represents an attempt to use state law to scrutinize how
proxy advisory firms handle shareholder proposals related to
DEI.
The legal theory behind the suit—that firms may be engaging in
fraud or misrepresentation by recommending votes against
anti-DEI resolutions—has not been tested in court, and the
broader implications for proxy firms or investors remain
unclear.
As of now, neither ISS nor Glass Lewis has issued a public
response to the allegations.
In contrast,
the Democratic AGs’ DEI Working Group has taken a proactive
approach—affirming that DEIA initiatives remain legally
permissible and offering public guidance on how employers
can structure programs to align with state and federal
law.
Together, these developments highlight growing state-level
divergence in how DEI is being approached by regulators.
BRIDGE POV
This demands clarity of leadership. The Missouri AG’s
investigation and the Democratic AGs’ DEI Working Group
reflect diverging approaches to how institutions define,
defend, and deliver on inclusion.
The takeaway is clear:
DEI is no longer a siloed HR initiative. It belongs at the
core of corporate and growth strategy—embedded in how you
lead, how you hire, how you build trust, and how you expand. The strongest position is one where inclusion is
operationalized across the organization, clearly aligned to
business outcomes, and owned at every level of leadership.
That’s not just a response to scrutiny—it’s a competitive advantage.
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Engage Proactively with Proxy Advisors and Investors: Ensure DEI is part of your long-term value story, clearly
reflected in proxy materials, investor briefings, and
leadership messaging. Clarity of intent matters—especially
when external narratives attempt to redefine your position
for you.
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Coordinate Across Legal, Governance, and DEI Teams: Treat shareholder-facing DEI communications as strategic
outputs—not operational afterthoughts. Align Legal,
Governance, and DEI leadership around language, data, and
intent to ensure consistency, accuracy, and resilience under
scrutiny.
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Strengthen Your DEI Posture from the Inside Out: Your most credible defense is performance. Operationalize
inclusion across business functions with systems,
incentives, and accountability that tie directly to
outcomes. This isn’t just about surviving scrutiny—it’s
about scaling growth with integrity.
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DOJ ISSUES GUIDANCE ON IMPLEMENTING OFFICIAL
ENGLISH ORDER
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OVERVIEW
In March, Trump issued
Executive Order #14224, designating English as the official language of the United
States and directing the Attorney General to develop
implementation guidance.
The Department of Justice has now released a memorandum
outlining its approach. The memo rescinds
Executive Order #13166, issued by President
Clinton in 2000, which required all federal agencies and
federally funded programs to provide meaningful access to
services for individuals with limited English proficiency
(LEP). EO #13166 had formed the basis for decades of
multilingual service requirements across healthcare,
education, housing, and more.
Under the new guidance, the federal government will
“redirect resources toward English-language education and
assimilation,” and, where permitted by law, evaluate which
programs, grants, and policies “might serve the public at
large better if operated exclusively in English.”
A full review of existing policies is now underway, with
further implementation guidance expected within 180 days.
LEGAL INTERPRETATION
There is no federal statute that explicitly prohibits
discrimination on the basis of language, accent, or limited
English proficiency (LEP).
While some lower courts have held that such discrimination
can amount to national origin discrimination—which is
prohibited under federal law—others have reached the
opposite conclusion, creating a patchwork of
precedent.
The Supreme Court has recognized that denying individuals
access to certain government services based on LEP may
violate constitutional protections, particularly under the
Due Process and Equal Protection Clauses.
The leading case on this issue involved immigrant children
with limited English proficiency, where the Court held that
English-only instruction denied them equal educational
opportunity. That ruling helped establish the now-widespread
practice of English as a Second Language (ESL) instruction in
public schools.
Any changes to federal policy limiting services for LEP
individuals—especially in education, healthcare, or other
essential services—are likely to face legal
challenge.
Given the lack of statutory clarity and conflicting precedent
in the courts, however, the outcome of such challenges remains
uncertain.
BRIDGE POV
Regardless of how the federal government repositions its
obligations around language access,
companies are not bound by the same political
calculus. Most operate in
multilingual environments—both across the U.S. and in
international markets—where clear, inclusive communication
directly impacts employee engagement and customer
connection.
This is more than a compliance moment—it’s a leadership
opportunity. Language is a lever for trust, loyalty, and
growth.
Companies that invest in cultural fluency and inclusive
communication position themselves to serve more effectively,
compete more broadly, and lead with credibility across the
globe.
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Make Language Access a Workforce Enabler: Audit where language may be creating barriers to safety,
productivity, or engagement—from onboarding to benefits to
frontline management. Providing key resources in the
languages your employees use isn’t just inclusive—it
improves operations and retention.
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Embed Cultural Fluency into Customer Experience: Treat language not as a translation issue, but as a signal
of respect and relevance. Train frontline teams, localize
high-impact messaging, and build systems that recognize the
cultural contexts in which your customers live and buy.
That’s where authentic loyalty grows.
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Build Organizational Muscle for Multilingual
Communication: Don’t leave language adaptation to individual managers or
last-minute fixes. Invest in the systems, roles, and
partnerships that allow your organization to communicate
consistently across languages—especially in high-stakes
moments like crisis response, brand campaigns, or community
engagement.
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COMMUNITY EVENTS
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BRIDGE invites everyone to join for our
monthly Community Calls which take place on
the last Thursday of every month, gathering DEI marketing, and
business leaders committed to driving systemic change within
our organizations and the industry at large.
This month’s BRIDGE Community Call honors
Disability Pride Month themed
“We Belong Here — and We’re Here to Stay.”
And we are thrilled to announce
Donna Bungard, Director of Accessibility at Indeed will be
our guest speaker
as together we will explore:
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how true inclusion goes beyond access to agency, leadership,
and co-creation
- how ableism shows up in our systems
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how we can embed accessibility across our organizations in
lasting, meaningful ways
When: Thursday, July 31st from 12-1p ET
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1276 Auto Park Way Suite D, PMB 183, Escondido,
CA 92029
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