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Project Forward Weekly Guidance

Mitigate Risk, Lead with Clarity

PROJECT FORWARD | TOP 10 PLAYBOOK 
 

Priorities for Steady and Pragmatic Leadership

With this week’s state and local elections signaling shifting political currents, it has become exceedingly clear that business leaders should not treat inclusion as a political strategy but rather an enterprise-wide capability to drive growth.

 

The convergence of legal rulings, changing enforcement, market expectations and election-driven dynamics means the window for establishing clarity, conviction and courage for how you future proof your business in a volatile market is critical.

 

This edition consolidates guidance from the past thirty-six Project FORWARD issues into the top ten priorities. The objective is to identify what has changed, what has not, and what every organization should have in place heading into 2026.

NAVIGATE THE LEGAL & POLITICAL LANDSCAPE

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These developments define the environment in which all other decisions are made.
They focus on compliance, interpretation, and how institutions can stay aligned with settled law amid shifting enforcement priorities.

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1. Use Court Rulings as Strategy Signals

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Where we stand: While the legal landscape remains fluid, no ruling has invalidated core civil-rights protections.


What’s next: Treat every appellate or Supreme Court decision as a governance checkpoint. Appellate decisions have largely upheld current law; SCOTUS rulings to date have favored the administration. Anticipate outcomes rather than react to them.

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2. Reinforce Inclusion Protections for All Identities

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Where we stand: Inclusion continues to rest squarely within Title VII — covering race, religion, gender, and sexual identity — which remain protected despite changing agency interpretations.


What’s next: Expect selective enforcement and interpretation contrary to the law’s intent. Maintain equal protection across all categories to avoid political or legal asymmetry. When government direction is inconsistent, institutions must hold the line on protecting everyone.

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3. Plan for Compliance Without Regulators

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Where we stand: Federal oversight has receded with the proposed defunding of the OFCCP and an EEOC majority aligned with the current administration (two Republican members, one Democrat).
 

What’s next: Build internal self-audit capability. The compliance vacuum increases exposure through private and state litigation. Even if the EEOC narrows enforcement of disparate-impact claims, other civil-rights and LGBTQ+ cases may still proceed through private action.

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4. Monitor Federal–State Conflicts

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Where we stand: The divide between federal rollbacks and state-level protections is widening. Conflicting mandates in contracting, hiring, and education are creating operational uncertainty.

What’s next: Map operations by jurisdiction, flag where state and federal requirements diverge, and ensure policies are anchored in statute. The greatest risk is inconsistent application that leads to private legal action.

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EMBED INCLUSION INTO GOVERNANCE & INTEGRITY

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These priorities focus on internal structure — how organizations align oversight, policy, and communication to demonstrate accountability and sustain employee and consumer trust.

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5. Align Legal, DEI, and Communications

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Where we stand: Fragmented narratives remain the top reputational risk.


What’s next: Speak with one consistent voice that links inclusion to performance, compliance, and brand trust. Alignment of internal values with external actions is an essential part of governance.

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6. De-risk Programs and Language

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Where we stand: DOJ guidance is scrutinizing four areas — preferential treatment (e.g., diverse slates or hiring panels), proxy criteria (e.g., geography, socioeconomic status, lived experience), segregation (e.g., identity-specific spaces or resources, even if nominally open to all), and training content (e.g., references to concepts such as “white privilege” or “toxic masculinity”) — as potential civil-rights risks.


What’s next: Move away from identity-exclusive eligibility and toward need-based, access-oriented frameworks. Mentorship and sponsorship programs should be open to all employees, even if designed to close opportunity gaps that disproportionately affect women or Black and brown employees.

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7. Safeguard Institutional Independence

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Where we stand: Political and market pressure are testing corporate and professional autonomy. Recent FORWARD cases — from efforts to penalize law firms for client representation to consent orders restricting unified corporate speech — highlight the growing challenge to independent governance.


What’s next: Reaffirm that institutional decisions — who to hire, partner with, or represent — are guided by mission, ethics, and law, not politics. Build internal guardrails that protect objectivity and make independence a standing board-level discussion.

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8. Protect the Edges — Marketing, Sales, and Service

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Where we stand: Most reputational crises begin where the brand meets the public. Advertising, partnerships, or frontline actions that diverge from internal standards can become immediate flashpoints.


What’s next: Strengthen review and escalation systems at every customer touchpoint. Stress-test campaigns and sponsorships for cultural fluency and consistency with stated values. Train client- and customer-facing teams to identify and raise issues early. Speed, empathy, and preparation are now core elements of compliance.

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ANTICIPATE MARKET & TECHNOLOGICAL PRESSURES

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The market continues to reward disciplined, transparent leadership and penalize inconsistency. Technology adds new dimensions of inclusion risk that require governance, not reaction.

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9. Elevate Inclusion to Governance

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Where we stand: 2025 proxy season confirmed that investors continue to view inclusion as a measure of management quality and fiduciary oversight.


What’s next: Begin preparing for the 2026 cycle now. Coordinate Legal, DEI, Investor Relations, and Communications to ensure inclusion is positioned as part of growth, risk management, and performance.

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10. Govern AI Before It Governs You

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Where we stand: Algorithmic bias and growing federal attention have made AI a frontline inclusion concern. The “No Woke in AI” executive order applies to government systems but signals broader political scrutiny.


What’s next: Ensure inclusion principles are embedded in AI and data-model design. Review where AI intersects with hiring, evaluation, and customer engagement. Extend oversight to vendors and contractors — liability and reputation follow the brand.

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KEY TAKEAWAYS

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  1. While the statutory framework has held, the context around it has changed.
     
  2. Inclusion is a matter of governance, credibility, and trust.
     
  3. Institutions that remain steady, factual, and consistent will define the next standard of leadership in 2026.
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PREVIOUSLY ISSUED EXECUTIVE ORDERS

For continued reference these are the EOs targeting DEI and LGBTQ+ protections that have been issued:

  • Ending Radical and Wasteful Government DEI Programs and Preferencing: Executive Order # 14151
  • Ending Illegal Discrimination and Restoring Merit-Based Opportunity: Executive Order # 14173
  • Defending Women from Gender Ideology Extremism and Restoring Biological Truth to the Federal Government: Executive Order #14168

 

We will continue to monitor activities that relate to these EOs either directly or indirectly.

COMMUNITY EVENTS

The BRIDGE Community Call is a vibrant monthly gathering of diversity, marketing, and business leaders committed to driving systemic change within our organizations and the industry at large.

 

When: Thursday, November 20th, 12-1p ET

Where: Zoom [Sign up here]

SIGN UP HERE

ABOUT PROJECT FORWARD

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Led by BRIDGE, Project FORWARD is a weekly leadership briefing that distills the most consequential legal, political, and reputational developments shaping DEI and inclusive growth. Each issue provides legal interpretation, BRIDGE’s point of view, and actionable strategies to help leaders safeguard trust, anticipate risk and make credible value-based decisions in a volatile environment.
 

Who it’s for: CMOs, CCOs, Chief DEI Officers, GCs, Heads of Risk, CHROs, and senior leaders across DEI, marketing, brand, policy, and legal functions.

 

FOR PAST ISSUES OF PROJECT FORWARD WEEKLY GUIDANCE PLEASE VISIT HERE.

 

*These Project FORWARD updates should not be construed as legal advice or counsel. They are for educational and instructive purposes only, to aid our understanding about how best to actively continue our mission in response to this moment.

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BRIDGE

1276 Auto Park Way Suite D, PMB 183, Escondido, CA 92029

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