BRIDGE24 - Inclusion is Good for Business
Launched in 2023 with an incredible NPS score of 91.3, the annual BRIDGE 2 ½ day retreat is curated specifically for Chief Diversity Officers, CMOs, CEOs and other senior leaders. Focused on how you can future-proof your business by maximizing inclusion for growth, BRIDGE24 will provide you with a framework of practices steeped in research and business capabilities to build inclusive brands and companies across the workplace and marketplace.
By unlocking the powerful collaboration between CDOs, CMOs, and CEOs, at the retreat and in your own organization, we will guide you on how to decentralize inclusion by shifting its dependency away from individuals, functions or beliefs to placing it squarely on concrete operating policies, processes, and practices. We will work together to create actionable breakthrough ideas and innovations to forge ahead in dismantling barriers and driving systemic change for every individual to thrive based on who they truly are as valued contributors.
And, together with our rising stars, we will define the future for the next generation, who are more committed than ever to social causes, racial justice and an expectation that it is the role of companies to make the world a better place.Get ready for an extraordinary retreat where you will walk away invigorated and galvanized to build a more inclusive industry.
View the 2024 Agenda
Sunday, May 5
- 12:00 PM - 1:00 PM
Olive Lawn
BRIDGE Board of Directors Lunch - 1:00 PM - 4:00 PM
Pacifica Ballroom
BRIDGE Board of Directors Meeting - 6:00 PM - 7:00 PM
Olive Lawn
Cocktails and Connections
- 7:05 PM - 7:15 PM
Garden Courtyard
Welcome to BRIDGE24 - 7:15 PM - 7:45 PM
Garden Courtyard
- 7:45 PM - 9:00 PM
Garden Courtyard
- 8:45 PM - 9:00 PM
Garden Courtyard
The Power of Your Why - 9:00 PM
Outdoor Lobby and Firepits
Firepits and Friendships
Monday, May 6
- 7:45 AM - 8:45 AM
Grande
Breakfast - All Day
- 9:00 AM - 9:10 AM
La Jolla Ballroom
BRIDGE Board of Directors Chair Welcome - 9:10 AM - 9:20 AM
La Jolla Ballroom
BRIDGE Welcome - 9:20 AM - 9:50 AM
La Jolla Ballroom
Session 1: Keynote Fireside Chat - 9:50 AM - 10:20 AM
La Jolla Ballroom
Session 2A: Inclusion as the new Marketing Metric: Brands are 23 years behind - 10:20 AM - 11:00 AM
La Jolla Ballroom
Session 2B: Inclusion is Good for Business: Unlock your Brand Growth - 11:00 AM - 11:10 AM
La Jolla Ballroom
BRIDGE Stories - 11:10 AM - 11:35 AM
La Jolla Courtyard
- 11:35 AM - 12:05 PM
La Jolla Ballroom
Session 3: The Future of Work: The Impact of GenZ, AI and Hybrid Work - 12:05 PM - 12:15 PM
La Jolla Ballroom
BRIDGE Stories - 12:15 PM - 12:55 PM
La Jolla Ballroom
Session 4: The Impact of the SCOTUS Affirmative Action Decision and the Dissolution of the US Office of Diversity and Inclusion on Business - 1:00 PM - 2:00 PM
Garden Courtyard
Lunch - 2:10 PM - 3:00 PMWorkshops In the Round
-
Pacifica Ballroom A
In the Round: Workshop 1
How the GenZ generation is driving inclusion with their purchase decisionLashawnda Goffin, CEO, Colossus and Maia Ervin, Marketing Executive @ UTA’s Next Gen Practice will facilitate an in the round session to explore proprietary research conducted by Direct Digital Holdings that revealed 81% of Gen Z, the most sought after consumers and diverse demographic in history, emphasize the importance of diverse voices in their decision-making process. The discussion will be centered around how these insights reinforce the need for intentional marketing and media strategies that begin with inclusion as core and not an afterthought and will reveal practices around how marketers and their agencies can drive the change internally.Facilitated by:Lashawnda Goffin
CEO
Maia Ervin
Marketing Executive, UTA’s Next Gen Practice
United Talent AgencyIn partnership with:
-
Pacifica Ballroom B
In the Round: Workshop 2
How to Drive Positive Community Impact through Diversity, Equity & InclusionJPMorgan Chase executive Justin Grant will facilitate an in the round workshop on how to harness corporate resources to deliver positive, long-term impact for historically underserved communities. In spotlighting JPMorgan Chase’s Advancing Black Pathways strategy as an example, this discussion will provide attendees with a framework for how their companies can deliver meaningful outcomes for the communities they serve.Facilitated by:Justin Grant
Head of Community Development and National Partnerships
-
Magnolia
In the Round: Workshop 3
AI in Advertising: Paving the Way for Diversity, Equity and InclusionJeremy Fain, CEO and Co-Founder, Cognitiv, and Duryea Ruffins, EVP Strategy, Spark Foundry, will facilitate an in the round workshop on the intersection, implications and opportunities of AI and DEI in advertising. The discussion will be centered around how the power of AI can be harnessed to create more inclusive advertising campaigns, how to manage against biases and why a DEI-centric approach is essential for effective business planning and data strategy.Facilitated by:Jeremy Fain
CEO & Co-Founder
Duryea Ruffins
Executive VP of Strategy
-
- 3:05 PM - 3:55 PMWorkshops In the Round
-
Pacifica Ballroom A
In the Round: Workshop 4
Making Advertising more Inclusive and Accessible for all in a Few Easy StepsMeredith Brace, CMO, XR Extreme Reach will facilitate an in the round workshop exploring how people with differing abilities are too often overlooked when brands create and distribute their ads. You will hear how P&G changed this by making all of their ads inclusive around the world and discuss how we can all make steps in the same direction.Facilitated by:Meredith Brace
Chief Marketing Officer
-
Pacifica Ballroom B
In the Round: Workshop 5
The Power of Inclusive Creative and InnovationYin Woon Rani, CEO, MilkPEP and award winning Executive Creative Director at GALE, Geoff Edwards will facilitate an in the round workshop on the power of inclusive creative and innovation to shift mindsets and sell more products. While the industry is an astounding 23 years behind in representation, MilkPEP and Gale have created forward thinking campaigns that are intentional and consistent in celebrating diversity in race, body types, physical abilities, sexual orientation and more. This commitment has catapulted MilkPEP to take its rightful position as one of the most inclusive creative brands in the global marketing industry.
Milk and cookies will be served!
Facilitated by:Yin Woon Rani
CEO/CMO
Geoff Edwards
Managing Director, Creative
-
Magnolia
In the Round: Workshop 6
Ripped from the HeadlinesElise James-DeCruise, Chief Equity Officer, Ad Council and Lou Paskalis, Chief Strategy Officer Ad Fontes Media will facilitate an in the round discussion around what we can do as leaders to address complicated global topics, foster inclusion, increase transparency and build trust within the workforce, workplace, marketplace and community.Facilitated by:Elise James-DeCruise
Chief Equity Officer
Lou Paskalis
Chief Strategy Officer
-
- 3:55 PM - 4:10 PM
Outside Pacifica Ballroom
- 4:10 PM - 5:00 PM
Community Sessions
-
Pacifica Ballroom A
Session 1
DEI LeadersFacilitated by:Valerie Irick Rainford
CEO
-
Pacifica Ballroom B
Session 2
Marketing and Business LeadersFacilitated by:Lori Goode
Chief Marketing Officer
-
Magnolia
Session 3
Rising StarsFacilitated by:Sheryl Daija
CEO & Founder
-
- 5:00 PM - 6:00 PMYour Time
- 6:00 PM - 7:00 PM
Caretaker's Lawn
- 7:00 PM - 9:00 PM
Garden Courtyard
- 9:00 PM
Outdoor Lobby and Firepits
Firepits and Friendships
Tuesday, May 7
- 7:45 AM - 8:45 AM
Grande
Breakfast - All Day
- 9:00 AM - 9:05 AMBRIDGE Welcome Remarks
- 9:05 AM - 9:40 AM
La Jolla Ballroom
- 9:40 AM - 10:10 AM
La Jolla Ballroom
Session 2: An open mic session with BRIDGE24 Rising Stars: The Future of Inclusion and Equity - 10:10 AM - 10:40 AM
La Jolla Ballroom
Session 3: The Future of Inclusive Marketing is Now: Achieve your Brand's Full Growth Potential - 10:40 AM - 11:10 AM
La Jolla Garden
- 11:10 AM - 11:40 AM
La Jolla Ballroom
Session 4: Embedding Inclusion in Product Development is no Longer a Choice, It is a Necessity - 11:40 AM - 12:05 PM
La Jolla Ballroom
Session 5: Workshops in the Round Icebreakers: Top 3 TakeawaysIn the Round Icebreakers Facilitated by:
Wiley Davi, PhD
BRIDGE Facilitator and Professor
- 12:05 PM - 12:30 PM
La Jolla Ballroom
Session 5a: Workshops in the Round Icebreakers: Top 3 Takeaways - 12:30 PM - 12:45 PM
La Jolla Ballroom
Session 5b: Workshops in the Round Icebreakers: Top 3 Takeaways - 12:45 PM - 1:00 PM
La Jolla Ballroom
Closing Remarks - 1:00 PM - 2:00 PMGrab and Go Picnic Lunch
- 2:30 PM - 4:30 PMActivities
- Wine TastingJoin Jennifer Wall – native Californian and mother of three and winemaker – for a delicious exploration of Barefoot wines. With her boundless curiosity, creativity and good vibes, Jen has racked up more than 10,000 medals and countless accolades for her easy-to-enjoy wines. Barefoot has been a proud, committed ally of the LGBTQIA+ community since 1988!
- La Jolla Sea Cave KayakingJoin on an adventure within a marine ecological reserve that contains five distinct marine environments in less than 2 square miles making it one of the most unique stretches of coastline in California! And if conditions are safe, you will get the opportunity to kayak through one of the oldest caves! (Participation is limited - first come basis)
- Arts & CraftsCreate your very own smash artwork with renowned artist Marina Tselner! We will draw, decorate, doodle, paint and collage something special that you can take home to remember your time at BRIDGE24. No planning required – we’ll supply all the materials for you to design to your heart’s content!
2024 Speakers Include

Sociologist and Best-Selling Author, Named Comedian of The Year, Lecturer of the Year and Entertainer of the Year

MLK Speechwriter, Author, Director, Institute For Nonviolence and Social Justice and Chairman,
Spill The Honey Foundation


former Chief Diversity Officer, House of Representatives for the 117th and 118th Congresses

Actor, Host, Model & Advocate

Head of Next Gen
United Talent Agency


Global Chief Marketing Officer


Vice President, GM Integrated Marketing & Advanced Advertising


Diversity-Driven & Ethical Media Strategies Lead


Chief Marketing Officer


Chief People Officer


President, Black Information Network


Partner, Labor + Employment Group


BRIDGE Facilitator and Professor


Managing Director, Creative


Marketing Executive, UTA’s Next Gen Practice
United Talent Agency


CEO & Co-Founder


Chief Creative Officer, Innovation North America


CEO


Chief Diversity, Equity and Inclusion Officer


Chief Marketing Officer


Head of Community Development and National Partnerships


Chief Impact Officer


Chief Equity Officer


Marketing Manager, Store Experience Marketing


Former VP Strategy, Insights and Analytics,


VP Marketing & Media Investment


Vice President of Diversity, Equity & Inclusion


EVP Cultural Investment & Strategy Lead


SVP, Chief Marketing Officer


Chief Strategy Officer


CEO


Chief Revenue Officer


Professor in the Practice of Marketing and the Director of Education / Business & Society Institute, Goizueta Business School


Executive VP of Strategy


Chief Business Inclusion, Impact and Belonging Officer


Chief Marketing Officer


VP, Global Brand Marketing and Communications


Founder and CEO
Identity & Impact

Former Chief Diversity Officer


CEO/CMO


Chief Justice Earl Warren Professor of Constitutional Law

Who should attend BRIDGE24
At BRIDGE we are committed to bringing together diversity, marketing and business leaders to unlock a powerful collaboration to drive real change.
Please join us if you’re a:
- CDO or DEI Leader
- CMO or Marketing Leader
- CEO, COO or Business Leader
- Rising Stars - we love to include our future leaders!
Why Sponsor Bridge 2024
Give Back with Authentic Cultural Experiences and Thought Leadership Opportunities
In keeping with our mission to make the world a better place, every BRIDGE partnership package is curated intentionally and thoughtfully.
- Products, swag, giveaways support an underrepresented community or charitable organization
- Experiences are curated to authentically celebrate diverse cultures
- Activities are designed in support of the community
Who’s Your RISING STAR?
BRIDGE24 is where ideas flow, connections are made, and the future of inclusion as a business strategy is shaped. With your registration, you can nominate a RISING STAR to join our annual retreat and give them the experience of a lifetime. Eligible candidates should represent an underrepresented community, have 5-7 years of impactful experience, and be eager to contribute their unique perspectives to our community.
Send your nomination by March 22, 2024. Act fast, just 5 spots left!
Our 2024 Steering Committee

Former Chief Diversity Officer

Chief Revenue Officer

Former EVP, Streaming & Data Products, Head of Diversity, Equity & Inclusion, Advertising & Partnerships

Chief Marketing Officer

SVP - GM, Consumer Experience & Growth

CEO/CMO

Chief Marketing Officer

Former VP, Marketing

VP, Global Brand Marketing and Communications

Co-Founder, Chairman and CEO
BRIDGE24 Attendees Include
Company | Title |
---|---|
Adsmovil | Chief Revenue Officer |
Adsmovil | Founder & CEO |
Alltold | CEO & Co-Founder |
Alpha Precision Media | SVP, Revenue |
Amazon Web Services (AWS) | Marketing Learning Manager, Diversity Marketing |
Ancestry | Global Head of Diversity, Equity & Inclusion |
Apt-122 Experiential Agency Corp | CEO |
AWS | Head of Diversity Marketing |
Barometer | Co-Founder & CEO |
Basis Technologies | Head of DEI |
Basis Technologies | VP, Client Development |
Bill & Melinda Gates Foundation | Director and Chief of Staff, DEI Center of Excellence |
Brand Safety Institute | CMO |
BRIDGE | Founder & CEO |
Canela Media | SVP of Sales |
Cisco Systems | P&C Communications Manager |
Cisco Systems | Chief Diversity, Equity and Inclusion Officer |
Cognitiv | CEO & Co-Founder |
Cognitiv | Regional Vice President - West |
Colgate | VP GM, Integrated Marketing |
Colgate Palmolive | Sr. Business Partner People Development and DE&I - North America Division |
Colgate-Palmolive | SVP, GM Consumer Experience & Growth |
Colossus Media SSP | CEO |
Colossus Media SSP | Head of Buyer Development |
Condé Nast | Global Chief Diversity & Inclusion Officer |
Corewell Health | Advisor, Diversity Equity & Inclusion Partner |
Corewell Health | Sr. DEI Director |
Corewell Health | Diversity Equity Inclusion Partner Advisor |
Corewell Health | Advisor, DEI Partner |
Current Global | SVP, DEI Communications |
Davis + Gilbert | Partner |
Digitas | EVP, Head of Client Inclusivity and Impact |
Digitas Health | VP, Diversity, Equity & Inclusion |
Direct Digital Holdings | Chief Growth Officer |
Direct Digital Holdings | Event Marketing Manager |
Discover Financial Service | SVP, CMO |
Discover Financial Services | Chief Diversity Officer |
Discover Financial Services | Director, DE&I |
Discover Financial Services | Director - Diversity, Equity & Inclusion |
Discover Financial Services | VP, Rewards & Product Strategy |
Discover Financial Services | Director Media Strategy |
Discover Financial Services | Director, Customer Insights |
Discover Financial Services | Director, Brand Communications |
Discover Financial Services | Principal Brand & Advertising Optimization |
Draper | Chief Diversity Officer |
Elloree Talent Strategies | CEO |
Emory University | Professor in the Practice of Marketing |
Epsilon | VP, Diversity, Equity & Inclusion |
Federal Reserve Bank of St. Louis | SVP / Regional Executive |
Fidelity Investments | Vice President, Diversity & Inclusion Strategy |
GALE | Managing Director Creative |
GALLO | Senior Associate Brand Manager |
GALLO | VP, Marketing & Media Investment |
GALLO | Diversity, Inclusion, Belonging Leader |
GM | Diversity Media Strategy & Investment Lead |
GoGuardian | Chief Diversity & Public Affairs Officer |
GoGuardian | Manager of DEI - Head of People & Culture |
GroupM | Head of Diversity, Equity & Inclusion |
GroupM | EVP, Cultural Investment & Strategy Lead |
Havas Media | Chief Revenue Officer |
iHeart Media | Chief Human Resources Officer/Chief Diversity Officer |
iHeart Media | President, Multicultural Business and Development |
Indeed | VP, Global Brand Marketing & Creative |
Index Exchange | Chief Marketing Officer |
Index Exchange | Learning and Development Manager |
Interpublic Group of Companies | Chief DEI Officer |
IPG Mediabrands | Chief Business Equity Officer |
JAMS | Director of Diversity Outreach |
JLC Ventures | President |
JPMorgan Chase & Co. | Senior Associate |
JPMorgan Chase & Co. | Head of Community Development and National Partnerships |
JPMorgan Chase & Co. | DEI Executive Director |
JPMorgan Chase & Co. | Executive Director |
LATV | SVP of Sales |
Leo Burnett | SVP, Employee Belonging and Participation Lead |
VP, Marketing | |
Major Futures | Senior Partner, Strategy Advisor |
McCann Worldgroup | Global EVP, Chief Diversity Equity and Inclusion Officer |
MediaLink | Vice President |
Michelin North America | Chief Diversity, Equity & Inclusion Officer |
MilkPEP | CEO/CMO |
Mirriad | Head of Brand Partnerships & Supplier Diversity |
National Geographic Society | Chief Diversity, Equity & Inclusion Officer |
Naturade | Chief Marketing Officer, Owner |
Navistar | Diversity, Equity & Inclusion Analyst |
Navistar | Senior Diversity Coordinator |
NBC Universal | EVP Steaming & Data Products- Head of DEI- Global Partnerships |
NBCUniversal | VP, Diversity, Equity & Inclusion - Global Advertising & Partnerships |
New & Improved | Founder, Certified Diversity Executive, Creative Director |
NFP | Chief Diversity & Inclusion Officer |
Nielsen | Chief Diversity Officer |
Nielsen | SVP, DE&I |
NYU | Chief Justice Earl Warren Professor of Constitutional Law at NYU School of Law |
Open to All | Managing Director |
Paradigm | Senior Partnerships Manager |
Publicis Groupe | Chief Diversity Officer |
Publicis Groupe | Director, Talent Engagement & Inclusion |
Publicis Groupe | Chief of Staff to CDO |
Publicis Media | Vice President, Once & For All Coalition |
Publicis Media | President, Multicultural |
Publicis NA | Director, Inclusive Partnerships & Programs |
Publicis NA | VP, Diversity, Equity & Inclusion |
Publicis Sapient | VP, Diversity, Equity & Inclusion |
Purpose Worldwide | Founder, CEO & CMO |
Quigley-Simpson | VP, Talent & Culture |
Quigley-Simpson | Senior Director, Growth |
Razorfish | Director, Community Engagement |
Razorfish | EVP, Creative |
SAIR Collective | Founder |
SASHE, LLC | President & Founder |
Sephora | Vice President of Diversity & Inclusion |
Sightly | VP, Product |
Sightly | President |
Sonos | Chief of Staff to the CCO |
Sonos | Principal Inclusive Design Strategist |
Sonos | Chief People Officer |
Spark Foundry | EVP, Strategy |
StockX | Chief Impact Officer |
Subaru of America | Associate Director of Diversity, Equity, Inclusion, Belonging |
Subaru of America | Talent Acquisition Leader |
Subaru of America | VP, Digital Customer Experience & Marketing Analytics |
Summit College | Education Director |
Super{set} | Chief Commerical Officer |
T S Restaurants | Director of HR |
T S Restaurants | Human Resources Manager |
T. Bryce Consulting | President & Founder |
Target | Marketing Manager |
The Ad Council | Chief Equity Officer |
The Ad Council | Director of DEIB |
The AList | Interim CMO |
The Coca-Cola Company | Cultural Marketing Lead |
The Coca-Cola Company | Cultural Marketing Lead |
The Curata Brand | CEO |
The Diversity Movement | Chief Revenue Officer |
The E.W. Scripps Company | VP, Chief Diversity & Inclusion Officer |
The Village Craft Boutique | CEO |
The Weather Company | Chief Marketing Officer |
Tinuiti | Director of Diversity, Equity and Inclusion |
UM | Chief Diversity Officer |
Undertone | Sales Director |
Unilever | Diversity, Equity, Inclusion & Belonging Lead |
Unilever | Diversity, Equity, Inclusion & Belonging Manager |
Unilever | Chief Diversity, Equity, Inclusion & Belonging Officer |
United Talent Agency | Head of Next Gen, Entertainment Culture & Marketing |
USTA | Chief Diversity, Equity & Inclusion Officer |
VML | Sr. Talent Manager IE&B Learning |
VML | Chief Creative Officer & Innovation, North America |
Wavemaker Global | Chief People Officer |
XR Extreme Reach | CMO |
XR Extreme Reach | Chief People Officer |
SVP, Human Resources |
BRIDGE24 Partners















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