
A moment of consequence for leaders
September 2, 2025
This is a moment of consequence — one that asks more of leaders than ever before. The risks are real — political, cultural, legal, reputational — but so are the opportunities. Inclusion, when built as a business practice, is one of the most powerful levers we have to address those risks head-on, unlock growth markets, and build the long-term resilience that future-proofs our companies.
At its heart, this work is about connecting workplace culture with marketplace impact. We've heard the call for new language, stronger alignment to business outcomes, and for elevating inclusion with the same rigor as other business practices. That's why we're excited to share the BRIDGE System for Inclusive Growth. It is our strategy to help you move the work from message to system, from abstract to practice, and from intention to measurable impact.
Our goal is to equip you with everything you need to lead the Inclusive Growth charge inside your company.
The System is anchored in four priorities:
- Meeting the Moment & Leading with Clarity
Through Project FORWARD, our weekly leadership briefing, we deliver real-time guidance on executive orders, proxy trends, legal risk, and public sentiment — helping leaders navigate complexity with confidence.
- Building Inclusive Culture & Market Impact
With IMAX — the Inclusive Market Advantage Index — companies gain the structure, measurement, and roadmap needed to embed inclusion as a business capability that drives performance and reduces risk.
- Embedding Capability Across the Business (in development)
The BRIDGE EDGE Academy will provide certified educational experiences — developed with leading academics — to equip DEI and business leaders to deliver measurable outcomes through inclusion.
- Community & Collective Power
Through BRIDGE26, monthly community calls, and cross-functional working groups, we align a connected network of marketing, business, and DEI leaders around shared action and accountability.
This is how we answer the moment: with courage, clarity, and conviction.
We are not just holding ground — we are building systems that will move us Beyond the Line.
Join us for our September community call as we share more details.
Beyond the Line. With Courage.
SD